POTENTIAL house buyers will be able to have a first glimpse of the new development on the former Blue Bird toffee factory site in Hunnington.
Bellway South Midlands is building 86 new homes on the site off Bromsgrove Road.
Work has been progressing well on what has been named the Harvino development, which will comprise a range of two, three, four and five-bedroom properties – due to be released onto the market in September.
Meanwhile, a sales cabin is to open onsite and potential purchasers will be able to have a look around for the first time.
Matt Knight, construction director for Bellway South Midlands, said: “There has been a huge amount of interest in this development ever since we first announced our plans to build here.
“There is tremendous warmth and affection in the area for the former factory and we are embracing this legacy by naming the development Harvino – after the original brand name which became Blue Bird Toffee.
“Many local people are glad that we are taking this long-time derelict site and transforming it into a brand-new community which will bring much-needed high-quality new homes to the village.
“Construction work is progressing well following the successful demolition of the factory and warehouse buildings and we are keen to show visitors how things are moving on at the site.
“The build programme here should allow us to be in a position to open a showhome on the development early next year.
“This launch will provide the perfect opportunity for people to come onto the site for the first time and to talk to our sales team about the different types of homes that are available.”
The former factory, which opened in 1927 but closed in 1998, was built by Harry Vincent, who founded the confectionery company.
The businessman initially called the toffee Harvino but later changed the name to Blue Bird.
The toffee was renowned for its creamy taste and colourful tins which featured a swallow motif and are still sought after by collectors.
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